The Chartered Institute of Fundraising, the professional membership body for UK fundraising, has launched new branding and a website redesign.
Earlier this year the institute achieved royal charter status and is continuing it’s evolution as a chartered body for fundraisers and getting formal recognition for the profession.
Current members are now automatically members of the Chartered Institute of Fundraising. The next stage is for the institute to be able to award Individual Chartered Status in the coming years. This will give individual members the opportunity to gain a Chartered Fundraiser designation, meaning a person who has gained a specific level of skill or competence in fundraising has been recognised by the award of a formal credential. Chartered status indicating a mark of recognised professional competency similar to the likes of lawyers and accountants– a step beyond the current position of championing members’ excellence in fundraising.
Connecting fundraisers across all sectors and skill sets to share and learn with each other the institute started work on the rebranding two years ago as a way of better reflecting future direction, a short video describing the brand evolution can be seen here.
The institute stated that “It is important to note that the new Chartered Institute of Fundraising continues to be for all fundraisers. Those who do not wish to become a Chartered Fundraiser will continue to be supported in their journeys with us as we strive to make fundraising a profession for everyone.”